Last night I was moseying down Bond Street after dinner at Supper and a friend and I happened upon an open store at about 10:15 pm. Certainly not crazy for NYC, but a bit out of the norm. So we popped on in to learn they had just (we're talking literally just) opened and this was their first Manhattan location. The line is called Billy Reid and the store is absolutely beautiful. Billy and his partner (who we met) had built out the store themselves. It reminded me of the Flagship Ralph Lauren meets Freeman's, but better. Everything used in the build out was reclaimed. Gorgeous quirky mirrors high and low, chandeliers with personality BEAUTIFUL hardwood floors, and lots of small oriental rugs. My two favorite things were the stairs--which used wood from something like 8 staircases, so each was its own color, and they were very grand. The second was the downstairs ceiling -- made up of old doors that had a square pattern inset into them. The clothes are gorgeous too of course, and right up the DM alley. They are very southern, and very preppy but totally with a unique twist. I knew I had been on their site before and realized this morning it was because the girl who reps Liberty of London fabric had told to me to check them out. The sales girls and partner were as sweet as can be, and said they're always there to hang out - for a glass of bourbon or a plate of Grits. So next time you're in the East Village head to Bond between Broadway and Lafayette and say hi to our new friends at Billy Reid. You'll be happy you did!