Wednesday, August 27, 2008

Cleverness.




A clever advertisement goes a long way in my book. A clever way to make your product memorable or a witty ad is truly impressive to me. Jenny brought this bottle of wine to my apartment for a game night tonight and I think its great. Boarding Pass Wine from Australia, via Grateful Palate Airlines. Simple idea - a wine that transports you right to the vineyard of it's origin, said in a tongue-in-cheek memorable way.